Step 2: Understand

Every area has key people with influence, often not the loudest ones

Identify key organisations and individuals with influence in chosen area

Interview key civic and commercial organisations engaged in the area. Combine interview insights with local conversations to develop an understanding of the community dynamics and to shape research project design.

ASK: Who has influence in the area?

<< Step 1: Map <<  The 15 Steps  >> Step 3: Stimulate >>

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